Skin Campaign

An interactive digital experience exploring the concept of time.

I was commissioned by Swatch to bring their creative vision to life for the global launch of the Swatch Skin watch line.

The Challenge

The project brief arrived as a static series of PDF images. The goal was to translate these flat concepts into a dynamic, flowing digital experience that would captivate users in retail environments.

The Solution

Using a blend of real-time animation, high-quality video, and 3D elements, I developed an interactive software experience that feels completely fluid and responsive. The final application was deployed on interactive touch screens installed in Swatch flagship stores across Europe.